MESPACK SHAKES UP THE MARKET WITH THE NEW COCKTAIL POUCH

Demand for pre-mixed freezable cocktails in the USA this summer has seen these dominating the shelves of the American supermarkets, similar products are growing in popularity in the UK. The increasing requirements of sustainability, functionality and marketing advantages over current packaging formats give the pouch a strong market position and the consumer craves easy to use and readily available products even in the luxury sector.

Stand up pouches not only bring the benefit of being lighter weight in material, which in itself brings manufacturers cost savings due to the lower amount of material used and shipping costs involved, but also with the attractive prints give a more contemporary aesthetic appeal for the product.

Mespack Packaging Machinery of Barcelona, manufacturers of horizontal form-fill-seal and pre-made pouch machines has supplied equipment for these products. The form-fill-seal solution can be supplied with die cuts to form required shapes in-line and where required straws/caps can be fitted. The demands of hot filling, wet operating environment and CIP are standard features for this industry. Subject to the size of the pouch and machine model, the output range is from 50 up to 380 ppm www.mespack.com

Also represented by Springvale Equipment in the UK, the complete line can be offered including pasteurisation of the product before filling and cooling of hot filled pouches with equipment from the Italian company Fenco Spa www.fenco.it